Knowledge Innovation Strategy:
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"Companies need to develop products to successfully meet the total needs of the customer. A systemic approach as is covered in Knowledge Innovation book by Dr. Parag Kulkarni provides very interesting pathway to such a journey and better serve the customers and the development of Superior Knowledge Base."
Ratan Tata –
(Chairman Emeritus TATA Group, Former Chairman Tata Group (1991-2012))
Getting off the Giant Wheel
Strategy and innovation have become more and more competitive terms and lost their meaning in rapacious business environment. This book tries to give these words a fresh meaning to advocate new pathways for change. With association of knowledge opportunities, grave adversities can be turned into fascinating lifetime opportunities. Companies like Aquachill, AirTight Networks, Serum Institutes, Mapro, Ketan Food Exports, PARI, Tata Group, Chitale Dairies and Aditya Auto Test could find simple refreshing solutions to complex problems to create their own uncontested knowledge space. In this seminal book, innovation strategist and knowledge innovation expert, Parag Kulkarni challenges competition-based strategies and those based on mere “more for less” paradigm to unfold mystery of effective strategies based on associative knowledge building.
In midst of cutthroat competition, formidable race and turbulent market, Knowledge Innovation Strategy presents business audiences a genuinely important breakthrough in innovation and strategic business thinking. This book will prove to be a great motivator for the organisations those aim to expand knowledge boundaries beyond competitive landscape.
This book motivates transition from competition centric to knowledge centric, analysis centric to synthesis centric, and isolation centric to association centric organization building. Knowledge Ocean Strategy is systematic approach not just for big leap but also for creating knowledge advantage. This landmark strategy and innovation book guides organisations on to a new bold path of Knowledge Ocean to create sustainable knowledge value.
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